Firm profile
MADA
MADA was named in 7 of the 13 TikTok Shop agencies questions measured by The Shortlist Report, appearing in 86 of the 397 AI responses sampled across those questions (21.7%).
As described in the answersOffers end-to-end TikTok Shop management including shop operations, affiliate and creator recruitment, and paid media.
MADA is strongest on “We are a DTC beauty brand launching on TikTok Shop. Which agency should we work with?”, where it was named in 23 of 59 responses (39.0%), placing it in tier 1 of that report.
Every question in TikTok Shop agencies
MADA was named on 7 of these 12 ranking questions. The rest are questions buyers ask that it did not come up for — with whoever did.
Who leads TikTok Shop agencies overall: MediaLabs tops 5 of 12 · Social Tale tops 3 of 12 · WE Marketing tops 2 of 12 · Creatify tops 1 of 12 · Shopstream Studios tops 1 of 12. See all reports.
Where MADA was named
| Question | Tier | Responses | Share | |
|---|---|---|---|---|
| We are a DTC beauty brand launching on TikTok Shop. Which agency should we work with? | 1 | 23 of 59 | 39.0% | |
| Which agencies work with supplement, apparel, food and home goods brands on TikTok Shop? | 2 | 17 of 66 | 25.8% | |
| Which agencies specialize in TikTok Shop affiliate and creator programs? | 3 | 13 of 51 | 25.5% | |
| What are the best agencies for TikTok Shop creator sourcing and management? | 2 | 8 of 45 | 17.8% | |
| Which agencies run TikTok Shop paid media and GMV Max campaigns? | 2 | 10 of 65 | 15.4% | |
| Which TikTok Shop agencies work with enterprise consumer packaged goods brands? | 3 | 10 of 65 | 15.4% | |
| Our TikTok Shop sales stalled after a strong first month. Who can we hire to fix it? | 2 | 5 of 46 | 10.9% |
What MADA gets named for
Across the 13 TikTok Shop agencies questions measured, MADA is named most often on “We are a DTC beauty brand launching on TikTok Shop. Which agency should we work with?” — it appears in 23 of the 59 ChatGPT responses to that question, or 39.0% of them. Its next strongest question is “Which agencies work with supplement, apparel, food and home goods brands on TikTok Shop?”, where it appears in 17 of 66 responses (25.8%).
MADA clears the reporting threshold on 7 of the 13 questions. The spread matters as much as the peak: a firm named across several different questions is one an assistant reaches for generally, where a firm named on one is attached to a single specialism.
What MADA’s tier placings mean
On “We are a DTC beauty brand launching on TikTok Shop. Which agency should we work with?”, MADA sits in tier 1 of 2, named in 23 of 59 responses (39.0%). Tier 1 does not mean it was ranked first. It means that at 59 responses, the gap between MADA and the most-named firm in that sample is inside the margin of error, so the two cannot be told apart. MADA shares tier 1 with Creatify, Social Tale, MediaLabs, Amie and HawkTok, and the order they are listed in is arbitrary. 4 further firms were named on this question but fell into lower tiers, meaning the sample did separate MADA from them.
On “Which agencies work with supplement, apparel, food and home goods brands on TikTok Shop?”, MADA sits in tier 2 of 4, named in 17 of 66 responses (25.8%). That places it below the leading group on this question, where the top firm was named in 60.6% of responses against MADA’s 25.8%. It shares tier 2 with MediaLabs and Creatify, which the sample cannot separate from it. 7 further firms were named on this question but fell into lower tiers, meaning the sample did separate MADA from them.
On “Which agencies specialize in TikTok Shop affiliate and creator programs?”, MADA sits in tier 3 of 3, named in 13 of 51 responses (25.5%). That places it below the leading group on this question, where the top firm was named in 60.8% of responses against MADA’s 25.5%. It shares tier 3 with Maverick Creative, Pattern, Trendr Media, DotcomMax and Hamster Garage, which the sample cannot separate from it.
On “What are the best agencies for TikTok Shop creator sourcing and management?”, MADA sits in tier 2 of 2, named in 8 of 45 responses (17.8%). That places it below the leading group on this question, where the top firm was named in 46.7% of responses against MADA’s 17.8%. It shares tier 2 with Creatify, Social Tale, MomentIQ, BA Media, House of Marketers, Laser Sight Digital and TBAR Partners, which the sample cannot separate from it.
On “Which agencies run TikTok Shop paid media and GMV Max campaigns?”, MADA sits in tier 2 of 2, named in 10 of 65 responses (15.4%). That places it below the leading group on this question, where the top firm was named in 36.9% of responses against MADA’s 15.4%. It shares tier 2 with 1Digital, TBAR Partners, Elevate TikTok Shop and Great Dane Media, which the sample cannot separate from it.
On “Which TikTok Shop agencies work with enterprise consumer packaged goods brands?”, MADA sits in tier 3 of 3, named in 10 of 65 responses (15.4%). That places it below the leading group on this question, where the top firm was named in 60.0% of responses against MADA’s 15.4%. It shares tier 3 with Pattern, Laser Sight Digital, TBL Agency, Creatify, Eleviam and Z Media, which the sample cannot separate from it.
On “Our TikTok Shop sales stalled after a strong first month. Who can we hire to fix it?”, MADA sits in tier 2 of 2, named in 5 of 46 responses (10.9%). That places it below the leading group on this question, where the top firm was named in 30.4% of responses against MADA’s 10.9%. It shares tier 2 with MomentIQ, OverCast Digital, TBAR Partners and DotcomMax, which the sample cannot separate from it.
Where MADA does not appear
MADA was not named often enough to clear the reporting threshold on 74 of the 13 questions: “What are the best executive search firms?”, “Which firms specialise in the role we are hiring for?”, “Which search firms know our industry?”, “Which search firms work with venture-backed startups?”, “Who runs board and chief executive searches?”, “Which search firms deliver genuinely diverse candidate slates?”, “Our executive search is not working. Who can take over?”, “What are the best TikTok Shop agencies?”, “What are the best agencies for TikTok Shop live selling?”, “Who can help me set up and manage a TikTok Shop for my brand?”, “What are the best US-based TikTok Shop agencies?”, “What are the best TikTok Shop agencies for a small brand with a limited budget?”, “How much does a TikTok Shop agency cost?”, “What are the best Amazon agencies?”, “Who can manage our entire Amazon business for us?”, “Which agencies are best at Amazon PPC management?”, “Which agencies do Amazon listing optimization?”, “Which agencies help brands launch on Amazon for the first time?”, “Which Amazon agencies work with large consumer brands?”, “Which Amazon agencies work with small sellers?”, “Our Amazon account was suspended. Who can help reinstate it?”, “How much does an Amazon agency cost?”, “Which Amazon agencies specialise in my category?”, “Who can expand our Amazon business into other countries?”, “Who handles Amazon logistics, reimbursements and vendor claims?”, “Our Amazon agency is not working out. Who should we move to?”, “What are the best managed IT service providers?”, “What is the best IT company for a small business?”, “Which managed service providers are strongest on cybersecurity?”, “Which providers offer co-managed IT alongside an in-house team?”, “Which managed IT providers specialize in regulated and compliance-heavy industries?”, “Which MSPs can support offices in multiple states?”, “Which managed service providers are strongest with Microsoft 365 and Azure?”, “Which companies provide outsourced IT help desk support?”, “Our current IT provider is unresponsive. Who should we switch to?”, “Who are the best IT outsourcing firms for mid-market and enterprise companies?”, “How much does a managed service provider cost per user?”, “Who handles backup, disaster recovery and ransomware response?”, “Who manages business networks, firewalls and phone systems?”, “Who provides IT leadership rather than just IT support?”, “Who are the best managed IT providers in my city?”, “Which Salesforce partners work with small businesses?”, “Which Salesforce partners specialize in particular industries?”, “Who can migrate us from another CRM to Salesforce?”, “Which partners integrate Salesforce with other systems?”, “Which firms provide ongoing Salesforce managed services?”, “Our Salesforce implementation failed. Who can fix it?”, “How much does a Salesforce implementation cost?”, “Which partners implement Salesforce Marketing Cloud?”, “Who implements Salesforce Service Cloud and support operations?”, “Who builds Salesforce reporting, dashboards and data governance?”, “Who improves Salesforce adoption and trains users?”, “What are the best NetSuite implementation partners?”, “Who helps choose between ERP systems?”, “Who migrates a company off QuickBooks onto a real ERP?”, “Which partners implement ERP for inventory-heavy businesses?”, “Who builds ERP integrations and customisations?”, “Who supports an ERP after go-live?”, “Our ERP project failed. Who can rescue it?”, “Which ERP partners fit our company size?”, “How much does a NetSuite implementation cost?”, “What are the best fractional CFO firms?”, “Which fractional CFO firms work with venture-backed startups?”, “What is the best outsourced accounting firm for a small business?”, “Which fractional CFOs help prepare a company for fundraising?”, “Which outsourced accounting firms specialize in particular industries?”, “Which firms provide outsourced controller services?”, “Who can implement NetSuite or a real ERP for a growing company?”, “Our books are a mess and we have an audit coming. Who can help?”, “How much does a fractional CFO cost per month?”, “Which outsourced firms handle business tax and compliance?”, “Who manages cap tables, equity administration and 409A valuations?”, “Who builds budgets, forecasts and board reporting?” and “Who provides interim finance leadership at short notice?”.
An absence here is a fact about visibility, not about capability. It means that when buyers put that question to ChatGPT during the sampling window, MADA was not among the firms it reached for — which is worth knowing if that question describes the work you are hiring for, and worth nothing as a judgement of how well the firm does that work.
Firms named alongside MADA
When ChatGPT names MADA, these firms most often turn up on the same questions: Creatify (7 shared questions), MediaLabs (7 shared questions), Social Tale (7 shared questions), WE Marketing (4 shared questions), Pattern (3 shared questions), TBAR Partners (3 shared questions), Avanta Brands (2 shared questions) and BA Media (2 shared questions).
That overlap is the closest thing this data holds to a shortlist: these are the firms a buyer asking the same questions is most likely to see beside MADA. It says nothing about which of them is the better fit.
Creatify · MediaLabs · Social Tale · WE Marketing · Pattern · TBAR Partners · Avanta Brands · BA Media
MADA compared
Where MADA was measured against another firm on the same questions, over the same responses.
- MADA vs Creatify7 shared questions
- MADA vs MediaLabs7 shared questions
- MADA vs Social Tale7 shared questions
- MADA vs WE Marketing4 shared questions
What this page is, and is not
- It is a count of how often AI assistants named MADA when asked buyer questions about TikTok Shop agencies. Nothing here is a review, a rating, or an assessment of the firm’s work.
- MADA did not submit this listing, was not contacted about it, and cannot pay to change it, move up, or be removed.
- A firm named in few responses may still be excellent. Share follows what has been published about a firm online, which is what an AI assistant reads.
- Wrong details, or a firm merged with another of a similar name? We fix those.