TheShortlist Report

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Grant Thornton

Grant Thornton was named in 3 of the 13 fractional CFO and outsourced accounting firms questions measured by The Shortlist Report, appearing in 95 of the 596 AI responses sampled across those questions (15.9%).

grantthornton.lu · Last measured · how we measure

3 / 13Questions named in
95Responses naming it
16%Of 596 sampled
2Best tier reached

Grant Thornton is strongest on What are the best fractional CFO firms?, where it was named in 59 of 211 responses (28.0%), placing it in tier 5 of that report.

What Grant Thornton is surfaced for in fractional CFO and outsourced accounting firms

Based on the measured answers, Grant Thornton is most likely to be surfaced when buyers ask about “What are the best fractional CFO firms?”, “Which outsourced firms handle business tax and compliance?” and “Our books are a mess and we have an audit coming. Who can help?”.

How the answers describe the firmProvides outsourced accounting, advisory, tax, and finance transformation services for mid-market and larger companies.

In this sample, Grant Thornton was named on 3 of the 12 fractional CFO and outsourced accounting firms ranking questions measured. These are the buyer questions where it appeared most often:

This describes when the firm is surfaced, not whether it is the right firm to hire. The sample measures recommendation visibility, not client outcomes.

Every question in fractional CFO and outsourced accounting firms

Grant Thornton was named on 3 of these 12 ranking questions. The rest are questions buyers ask that it did not come up for — with whoever did.

Who leads fractional CFO and outsourced accounting firms overall: Pilot tops 3 of 12 · Armanino tops 1 of 12 · BPM tops 1 of 12 · Burkland Associates tops 1 of 12 · InterimCFO tops 1 of 12 · PwC tops 1 of 12. See all reports.

Where Grant Thornton was named

One row per report in which Grant Thornton cleared the reporting threshold. Reports where it was not named often enough to clear that threshold are not listed. Each report states its own sample size and collection window.
QuestionTierResponsesShare
What are the best fractional CFO firms?559 of 21128.0%
Which outsourced firms handle business tax and compliance?331 of 17517.7%
Our books are a mess and we have an audit coming. Who can help?25 of 2102.4%

What Grant Thornton gets named for

Across the 13 fractional CFO and outsourced accounting firms questions measured, Grant Thornton is named most often on What are the best fractional CFO firms? — it appears in 59 of the 211 ChatGPT responses to that question, or 28.0% of them. Its next strongest question is “Which outsourced firms handle business tax and compliance?”, where it appears in 31 of 175 responses (17.7%).

Grant Thornton clears the reporting threshold on 3 of the 13 questions. The spread matters as much as the peak: a firm named across several different questions is one an assistant reaches for generally, where a firm named on one is attached to a single specialism.

What Grant Thornton’s tier placings mean

On What are the best fractional CFO firms?, Grant Thornton sits in tier 5 of 6, named in 59 of 211 responses (28.0%). That places it below the leading group on this question, where the top firm was named in 95.3% of responses against Grant Thornton’s 28.0%. It shares tier 5 with Preferred CFO, Deloitte, Acuity and PwC, which the sample cannot separate from it. 1 further firm was named on this question but fell into lower tiers, meaning the sample did separate Grant Thornton from it.

On Which outsourced firms handle business tax and compliance?, Grant Thornton sits in tier 3 of 3, named in 31 of 175 responses (17.7%). That places it below the leading group on this question, where the top firm was named in 30.3% of responses against Grant Thornton’s 17.7%. It shares tier 3 with Novaric, Navatus and TaxJar, which the sample cannot separate from it.

On Our books are a mess and we have an audit coming. Who can help?, Grant Thornton sits in tier 2 of 2, named in 5 of 210 responses (2.4%). That places it below the leading group on this question, where the top firm was named in 10.5% of responses against Grant Thornton’s 2.4%. It shares tier 2 with CFO Associates, KPMG, Alliance, Everyday Accounting LLC, Accordion, Carolina Grasso CPA, LLC, CBIZ and Empire CPA Accountant & Bookkeeping Of Hoboken NJ, which the sample cannot separate from it.

Firms named alongside Grant Thornton

When ChatGPT names Grant Thornton, these firms most often turn up on the same questions: KPMG (3 shared questions), BDO (2 shared questions), Deloitte (2 shared questions), PwC (2 shared questions) and RSM (2 shared questions).

That overlap is the closest thing this data holds to a shortlist: these are the firms a buyer asking the same questions is most likely to see beside Grant Thornton. It says nothing about which of them is the better fit.

KPMG · BDO · Deloitte · PwC · RSM

What this page is, and is not

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