TheShortlist Report

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Flywheel

Flywheel was named in 2 of the 13 Amazon agencies questions measured by The Shortlist Report, appearing in 110 of the 485 AI responses sampled across those questions (22.7%).

flywheel.digital · Last measured · how we measure

2 / 13Questions named in
110Responses naming it
23%Of 485 sampled
3Best tier reached

Flywheel is strongest on Which Amazon agencies work with large consumer brands?, where it was named in 60 of 240 responses (25.0%), placing it in tier 3 of that report.

What Flywheel is surfaced for in Amazon agencies

Based on the measured answers, Flywheel is most likely to be surfaced when buyers ask about “Which Amazon agencies work with large consumer brands?” and “What are the best Amazon agencies?”.

How the answers describe the firmProvides enterprise brands strategy, creative, advertising, catalog and operations across Amazon and retail media, with international expansion capabilities.

In this sample, Flywheel was named on 2 of the 12 Amazon agencies ranking questions measured. These are the buyer questions where it appeared most often:

This describes when the firm is surfaced, not whether it is the right firm to hire. The sample measures recommendation visibility, not client outcomes.

Every question in Amazon agencies

Flywheel was named on 2 of these 12 ranking questions. The rest are questions buyers ask that it did not come up for — with whoever did.

Who leads Amazon agencies overall: Tinuiti tops 6 of 12 · AVASK tops 1 of 12 · Buy Box Experts tops 1 of 12 · Chief Marketplace Officer tops 1 of 12 · Evolve Media tops 1 of 12 · Marknology tops 1 of 12. See all reports.

Where Flywheel was named

One row per report in which Flywheel cleared the reporting threshold. Reports where it was not named often enough to clear that threshold are not listed. Each report states its own sample size and collection window.
QuestionTierResponsesShare
Which Amazon agencies work with large consumer brands?360 of 24025.0%
What are the best Amazon agencies?650 of 24520.4%

What Flywheel gets named for

Across the 13 Amazon agencies questions measured, Flywheel is named most often on Which Amazon agencies work with large consumer brands? — it appears in 60 of the 240 ChatGPT responses to that question, or 25.0% of them. Its next strongest question is “What are the best Amazon agencies?”, where it appears in 50 of 245 responses (20.4%).

Flywheel clears the reporting threshold on 2 of the 13 questions. The spread matters as much as the peak: a firm named across several different questions is one an assistant reaches for generally, where a firm named on one is attached to a single specialism.

What Flywheel’s tier placings mean

On Which Amazon agencies work with large consumer brands?, Flywheel sits in tier 3 of 4, named in 60 of 240 responses (25.0%). That places it below the leading group on this question, where the top firm was named in 40.8% of responses against Flywheel’s 25.0%. It holds tier 3 alone. 6 further firms were named on this question but fell into lower tiers, meaning the sample did separate Flywheel from them.

On What are the best Amazon agencies?, Flywheel sits in tier 6 of 7, named in 50 of 245 responses (20.4%). That places it below the leading group on this question, where the top firm was named in 99.6% of responses against Flywheel’s 20.4%. It shares tier 6 with BellaVix, Amazon Growth Lab, Amerge and Vendo, which the sample cannot separate from it. 2 further firms were named on this question but fell into lower tiers, meaning the sample did separate Flywheel from them.

Firms named alongside Flywheel

When ChatGPT names Flywheel, these firms most often turn up on the same questions: Acadia (2 shared questions), Channel Bakers (2 shared questions), Pattern (2 shared questions), SalesDuo (2 shared questions) and Tinuiti (2 shared questions).

That overlap is the closest thing this data holds to a shortlist: these are the firms a buyer asking the same questions is most likely to see beside Flywheel. It says nothing about which of them is the better fit.

Acadia · Channel Bakers · Pattern · SalesDuo · Tinuiti

What this page is, and is not

All firms · All 13 reports